Are Software program Obtain Sites Even now a Viable Advertising Idea?

Do not get me mistaken, I am all for the notion of totally free software download sites and at one instant I was completely confident that it was the only way to get traffic and customers to purchase new software program by means of the Net. These days, I do not know if that nonetheless holds real. I’m commencing to have my doubts. Like every thing in daily life, things change, and one has to preserve up with individuals alterations or danger becoming left guiding.

A handful of several years back again I helped 1 of my sons with a computer software ingredient that he had designed and wished to market via the obvious rewards of the world wide web, which soon after more than 10 several years in our nation, was just commencing to bear fruit. We timidly began submitting the application to the distinct download websites a work that I dealt with personally while he struggled with the growth of the business application that he was performing one-handedly. At that moment in time, I had to fill out all the types by hand, which was not an effortless or an enjoyable activity by any indicates.

Anyhow, software review to our blended determination and the visitors created by the obtain internet sites, businesses from all over the world started to acquire the component and the automatic PAD file on autopilot took away the pressure of filling out types from my palms. With no really getting in a position to know specifically in how many internet sites the software program was registered and functioning, the results have been really obvious: this was the way to promote in Web for this specific solution. At the identical time, we discovered that the property internet site that harbored the computer software received quite small attention from the lookup engines and Google was just starting its astonishing upward profession, but we failed to be concerned as well much due to the fact the totally free download websites had been carrying out all the function.

This comfortable financial circumstance lasted about 4 or five several years, but commenced to dwindle in the very last pair of years, and issues have turn out to be unsure, to say the least. We began to worry about the sturdiness of a software program that had almost certainly outrun its existence-cycle possibilities. My son immediately started to make some badly-required revisions in the authentic resource code, migrating it to other programming languages, commenced to rely on new applications like WinForms, WPF and Silverlight to spruce up his output and did a complete make-over of his internet site.

None of this has been simple and product sales haven’t been anyplace like prior to, but a single issue that has certainly changed is that the research engines started to identify the site and only a couple of of the best download web sites are even now responsible for a a lot smaller sized component of the visits to the web site. In our situation it is almost certainly simply because our product received lost in the shuffle someplace amongst the thousands upon countless numbers of different packages that hit the market every single working day. We still have not been able to really put our fingers on what has occurred, but knowing that we no lengthier can rely entirely on 3rd-celebration site visitors has produced us more aware of the great problem that we have forward if we want to maintain in organization.


Leave a Reply